U

Unnamed Company

Shopify store for modest fashion: abayas, hijabs, khimars, two-piece sets and prayer accessories in premium jersey fabrics. EUR 441k net product sales in the last 12 months (+280% YoY), 9.3k orders, EUR 57 AOV, 7.4k paying customers. 79% Germany, rest mainly AT, SE, NL, CH. Traffic mainly Instagram, TikTok, Google and direct. 4.9/5 from 1,290+ customer reviews. Owner-run, ~4.6k units of stock on hand.

All-time revenue
$1,081,835

Ranked #113 on TrustMRR

MRR
-

Not tracked for Shopify

Founder
iam_zachiZachi

5,163 followers on 𝕏

Founded
February 2024
DEGermany

Revenue is verified withShopifyShopify.Last updated: Nov 11, 2026, 07:26 AM

Startup insights
Value proposition

Resell modest fashion (abayas, hijabs, khimars, two-piece sets, prayer sets) in premium jersey fabrics, with tall/extra-long sizes and a shortening service. Fast dispatch (1-2 days) from Germany, free shipping from EUR 55, 4.9/5 average from 1,290+ reviews.

Problem solved

Muslim women in Europe struggle to find stylish, good-quality modest clothing that fits well locally. Most options are cheap marketplace imports with long shipping or poor fabrics; this brand offers curated designs, quality fabrics and fast EU delivery.

Audience

Muslim women 18-40 in Germany, Austria, Switzerland, Benelux and Scandinavia

B2C~7,428 users

Pricing

One-time purchases. Hijabs ~EUR 15, abayas/dresses EUR 29-45, sets up to EUR 60. AOV EUR 57. Free shipping from EUR 55.

Team size

1 person

Funding

Bootstrapped

Market

Tech stack

Backend

Additional info

L12M (Oct 25-Sep 26): EUR 441k net sales (+280% YoY), 9.3k orders, 21% repeat. Jul-Sep 2026 avg EUR 52k/mo. ~58% gross margin. 455k sessions: Instagram 33%, Google 11%, TikTok 10%. 79% DE, 21% intl (AT, SE, NL, CH...). Stock ~4.6k units (EUR 62k at cost). Buyer report on request.

Message from the founder
Zachi

"You'll get the Shopify account, domain, social media accounts, contacts for suppliers and influencers and the current inventory. Reseller for modest fashion (abayas, hijabs, khimars, two-piece sets, prayer sets) in premium jersey fabrics, with tall/extra-long sizes and a shortening service. Fast dispatch (1-2 days) from Germany, free shipping from EUR 55, 4.9/5 average from 1,290+ reviews."

Zachi

Founder of Unnamed Company

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