TrustMRR FAQ

TrustMRR is a verified startup revenue database and acquisition marketplace. You can list a startup to showcase verified revenue, browse the marketplace, or contact founders to discuss acquisitions.

Yes. Listing your startup in the verified revenue database is free. Selling on the marketplace is also free, with optional paid boosts for extra visibility.

No. You can browse startups, rankings, and marketplace listings without an account. To manage a listing or send offers, you’ll verify your email and access the dashboard.

Click Add startup and connect a supported payment provider with a read-only API key. We verify your revenue and create your startup profile, then you can complete details in the dashboard.

We support Stripe, LemonSqueezy, Polar, DodoPayment, and RevenueCat. You only need a read-only API key to verify revenue.

Yes. Open the startup page and use the claim/edit flow, or go to your dashboard and claim ownership there. You’ll verify ownership with your payment provider.

No. You can still claim your startup. Just log into your dashboard, click + Add startup, and connect any restricted (read-only) API key associated with your payment provider account. It will claim ownership of the startup.

Go to Dashboard → My Startups. You can update your name, description, website, logo, category, tech stack, country, and more.

Yes. In the dashboard, open your startup and use the delete option in the settings panel.

Only aggregate revenue metrics (total revenue, MRR, last 30 days revenue, customer and subscription counts). We do not access customer PII.

No. We only store revenue-level aggregates. Personal customer data is never collected. See the details in our Terms of Service.

Yes. We require read-only keys and store them securely. We cannot charge customers or modify your payment account.

Revenue is verified by syncing directly with your payment provider using a read-only API key. This keeps your numbers trustworthy and up to date.

Revenue syncs run automatically on a regular schedule (typically hourly). If your API key expires, you can update it in the dashboard.

Yes. You can link a secondary provider in the dashboard to combine revenue from multiple sources.

Your primary provider is fixed per listing, but you can update the API key or attach a secondary provider later.

Stealth mode hides your startup name, logo, website, and description. Only revenue and MRR metrics are shown publicly, so you can explore interest without revealing details.

Here’s the high-level flow you’ll see in the dashboard deal progress:

1. Buyer makes an offer and both sides negotiate terms.
2. Both sides sign an LOI (letter of intent) to align on the key terms.
3. Buyer completes due diligence.
4. Both sides sign the APA (asset purchase agreement).
5. Escrow is funded and the asset transfer begins.
6. Deal closes and the startup is marked as complete.

Escrow is handled through a third-party provider. The buyer funds escrow, and the funds are released once the agreed conditions are met and the transfer is completed. We surface escrow status in the dashboard so both sides can track progress.

Profiles show verified total revenue, last 30 days revenue, MRR, customer counts, and active subscriptions. If available, we also show traffic, growth, and profit margin metrics.

Connect DataFast or Google Analytics from your dashboard. Once connected, traffic metrics (24h, 7d, 30d, 12mo) appear on your profile.

Revenue per visitor is your last 30 days revenue divided by last 30 days traffic. It’s a quick efficiency signal for monetization.

Yes. Advanced metrics like churn are available after identity verification (KYC) and are currently optimized for Stripe data.

Startup Insights are AI-generated summaries (value proposition, target audience, pricing model, tags) based on your public website and verified data.

Use the search, categories, and tech stack pages to explore startups by niche.

The Open Revenue feed shows verified revenue tweets from founders. To appear, you need at least one verified startup and a post that includes “I made” plus a $ figure. The feed updates every few hours.

You can embed a live badge on your website that updates automatically with your verified revenue. Use the Embed button on your startup page to copy the code.

Go to the marketplace and click Sell startup, or toggle On sale in your dashboard. You’ll set an asking price and profit margin to create the listing.

Listing is free. Optional boosts are available for more visibility: Pro ($99)and Premium ($499), each for 30 days.

Free listings get standard ranking. Pro ($99) provides ~2x visibility. Premium ($499) places you at the top, includes newsletter exposure, and lets you choose a custom card color for 30 days.

You need verified revenue (payment provider connection), an asking price, and profit margin for the last 30 days. You can also add a seller message and contact email.

Yes. Enable Anonymous mode to hide your name, website, and description. Only revenue metrics appear publicly while buyers can still submit offers.

Open your startup in the dashboard and edit the listing section. Changes appear immediately on your marketplace card.

Yes. Toggle On sale off in your dashboard to remove the listing from the marketplace.

KYC isn’t required to list, but it unlocks advanced insights and builds buyer trust. It can also speed up escrow steps in active deals.

Open any marketplace listing and click Contact Seller. You’ll send a message and can include an offer amount.

Yes. You can start with just your name and email. We send a verification code to confirm your offer and then open your buyer dashboard.

Offers are reviewed by an AI to filter out low-quality requests. Detailed, realistic messages get delivered faster to sellers.

The seller receives your offer and a chat thread opens in the dashboard so you can negotiate.

Yes. Use the Save button on a listing and your saved startups will appear in your buyer dashboard.

Yes. You can create filter-based or AI alerts that notify you when new listings match your criteria. Alerts are available with the $199/year subscription in the dashboard.

LOI and APA documents support USD, EUR, CAD, AUD, and GBP.

The multiple is asking price divided by annualized revenue (last 30 days revenue × 12).

Escrow.com typically requires identity verification (KYC). You’ll also upload the signed APA as the “Party’s Written Agreement.” You can download the signed APA from your deal’s Documents section in the dashboard.

Yes. Use the legal docs generator to create NDAs, LOIs, and APAs, or generate them directly inside an active deal.

Escrow needs verifiable asset details. If you’re transferring public assets (domains, social accounts, repos, etc.), include their URLs in the APA. Missing or vague asset details can lead to rejection. The APA builder in your dashboard prompts for these URLs to keep everything compliant.

Both parties sign directly inside the deal flow. Signed PDFs are generated automatically for your records.

We integrate with Escrow.com. The buyer funds escrow, assets are transferred, and Escrow releases funds after completion.

TrustMRR charges a 3% marketplace fee, plus Escrow.com fees. Escrow fees are split 50/50 between buyer and seller. Full details are on the fees page.

Currently, TrustMRR’s integrated escrow flow uses Escrow.com.

Common assets include the domain, code repository, database, payment provider account, hosting, brand assets, and social accounts. The APA builder guides you through these.

After escrow is funded, both parties follow a transfer checklist to hand over assets. Once the transfer is confirmed, escrow releases funds to the seller.

Go to your dashboard and open the Billing tab to manage listing tier payments or buyer alert subscriptions.

You can manage notifications, daily deal digest, and weekly best‑deals digest in Dashboard → Settings.

Open Dashboard → Settings and toggle off Daily deal digest. You can also disable the weekly digest there.

Head to Dashboard → My Profile to update your profile and complete identity verification.

Yes. Buyers and sellers only see what you choose to show in My Profile. You can use a business name or alias early on, then share legal details later (for example, after signing documents).

KYC is optional but recommended to build trust and unlock advanced features. We use Stripe Identity to verify you and store only your verification status. We do not store or display government ID document details on your profile.

Use the dashboard for support and deal assistance, or reply to any transactional email you receive during a deal.

You can always review our Terms of Service for details about data use, verification, and marketplace policies.