Luma
Mental wellness app for overthinkers — grounded in CBT and ACT, and featured in Marie Claire, The Guardian, and Well+Good. Subscription model across iOS and Android. Day-to-day operations are majority run by Claude AI: content, communications, and monitoring all automated. Minimal founder time required. A natural fit for a conversion or top-of-funnel specialist ready to scale a low-overhead mental health asset.
Luma
Mental wellness app for overthinkers — grounded in CBT and ACT, and featured in Marie Claire, The Guardian, and Well+Good. Subscription model across iOS and Android. Day-to-day operations are majority run by Claude AI: content, communications, and monitoring all automated. Minimal founder time required. A natural fit for a conversion or top-of-funnel specialist ready to scale a low-overhead mental health asset.
Tracked since 3/9/2026
439 active subscriptions
Revenue verified with
RevenueCat. Tracked since Mar 9, 2026.Last updated: Aug 22, 2026, 04:50 PM
WorryTree helps you to take control of your worries, transform your thoughts and feel better, using proven Cognitive Behavioral Therapy (CBT) techniques.
Helps people manage excessive worry and generalized anxiety using CBT techniques.
Audience
People who suffer from excessive worry and generalized anxiety
Pricing
Free · In‑App Purchases · WorryTree Plus £1.99 per month £19.99 per year
Funding
Bootstrapped
10 ratings onApp Store
Tech stack
Frontend
Backend
Additional info
Family-run UK business, not a substitute for professional mental health care
Screenshot
apps.apple.com"I built Luma because I'm an overthinker and couldn't find anything that actually helped. The product is solid - with good reviews, MRR and it's mostly automated to run. But we took a hit when we rebranded, and recovering app store visibility isn't where my skills are. I'd rather hand it to someone who can actually run at that problem than watch it stagnate. If acquisition or conversion is your thing, there's a real opportunity here."
Louise Stevenson
Founder of Luma
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