H

Hidden Business

All-time revenue
$176,970

Ranked #449 on TrustMRR

MRR
$2,417

128 active subscriptions

Founder
BrianBrian
Founded
June 2023
NLNetherlands

Revenue is verified withStripeStripe API key.Last updated: Oct 31, 2026, 06:07 PM

Startup insights
Value proposition

Helps users rewrite AI-generated text into natural, humanized and readable content

Problem solved

AI-generated or writing in general can sound generic or unnatural, improves clarity, tone, and readability.

Audience

Bloggers, writers, students,

B2BB2C~90,000 users

Pricing

Student: 9$ Starter: 29$ Unlimited: 49$

Team size

1 person

Funding

Bootstrapped

Marketing channels

Tech stack

Backend

Additional info

$30K represents approximately 0.41x TTM revenue and 0.42x TTM profit. It equals 1x current annualized revenue at the ~$2.5K MRR run rate. The price reflects the decline from the $8.5K MRR peak and unresolved Google Ads reactivation.

Message from the founder
Brian

"Profitable, low-overhead AI Humanize SaaS with recurring revenue, a 90K+email audience, SEO acquisition, browser extension, and documented operations. Reached $8.5K MRR at peak and currently generates ~$2.5K MRR at ~95% margins. Growth is currently limited by an unresolved Google Ads suspension after prior support indicated reactivation, leaving SEO as the main acquisition channel. A huge opportunity for a buyer with paid acquisition channel e.g. Google Ads and conversion expertise."

Brian

Founder of Hidden Business

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